Photo-Imaging

The highlight of the book include: Understanding what adobe Photoshop Software does. Understanding how to edit images, videos and how to use colors and fonts. A step-by-step guide with illustrations to help you have a good grasp of Photoshop. Understanding these details will help you become an expert in no time.

An authoritative, self-contained course on successfully shooting landscapesAimed at beginners, this guide is part of a series of tutorials that explain the basic skills and techniques of photography in relation to a specific subject area. Each book is divided into six main sections: Basics, Lessons, Revision, Project, Analysis, and Progress. The concept of photography is presented in a concise, easy-to-follow manner. There's information on the types of camera, lenses, tripods, filters and other useful accessories; the basics of exposure, metering, aperture and shutter speed, ISO, dynamic range, and using filters. There is also information on color and composition, including the effects of light, the effects of color on the perception of a photograph, and the basic "rules" of composition.

. Grundberg writes eloquently and authoritatively about photography's "boom years," chronicling the medium's increasing role within the most important art movements of the time, from Earth Art and Conceptual Art to performance and video. He also traces photography's embrace by museums and galleries, as well as its politicization in the culture wars of the 80s and 90s. Grundberg reflects on the landmark exhibitions that defined the moment and his encounters with the work of leading photographers--many of whom he knew personally--including Gordon Matta-Clark, Cindy Sherman, and Robert Mapplethorpe.

With the development of digital technology, the ways of making images - whether they are still or moving, 2D or 3D - have evolved at an unprecedented rate. At every stage of image making, artists now face a choice between using analog and using digital tools. Yet a digital image need not look digital; and likewise, a hand-made image or traditional photograph need not look analog. If we do not see the artist's choice between the analog and the digital, what difference can this choice make for our appreciation of images in the digital age?

Jill Enfield's Guide to Photographic Alternative Processes, 2nd edition, is packed with stunning imagery, how-to recipes, techniques and historical information for emulating the ethereal, dream-like feel of alternative processing. This fully updated edition covers alternative processing from its historical roots through to digital manipulation and contemporary techniques and how to combine them. It features several new techniques alongside new approaches to older techniques, including hand painting on silver gelatin prints, ceramics and photography, cyanotypes, wet plate collodion, digital prints and many more. Enfield showcases the different styles and methods of contemporary artists together with suggestions for vegan and vegetarian friendly alternative processing, transforming 2D images to 3D installations, and how to apply darkroom techniques to digital captures. Professionals, students and hobbyists will discover how to bring new life and imagination to their imagery. Whether in a darkroom using traditional chemicals, at the kitchen sink with pantry staples, or in front of the computer re-creating techniques digitally, you will learn how to add a richness and depth to your photography like never before.

In today's multi-platform ecosystem, marketers rely on advertisements that can be accessed across multiple digital platforms to enhance audience engagement and outreach. Advertisers are exploring the global impacts of social and mobile media as part of this integrated approach. Multi-Platform Advertising Strategies in the Global Marketplace examines the international diffusion of multi-platform advertising communication practices in an increasingly globalized economy. Featuring coverage on relevant areas including cross-media, digital marketing, and consumer behavior, this extensive publication is suitable for researchers, marketers, advertisers, and business professionals interested in the global impacts of multi-platform media on the advertising industry.

Is color a phenomenon of science or a thing of art? Over the years, color has dazzled, enhanced, and clarified the world we see, embraced through the experimental palettes of painting, the advent of the color photograph, Technicolor pictures, color printing, on and on, a vivid and vibrant celebrated continuum. These turns to represent reality in "living color" echo our evolutionary reliance on and indeed privileging of color as a complex and vital form of consumption, classification, and creation. It's everywhere we look, yet do we really know much of anything about it? Finding color in stars and light, examining the system of classification that determines survival through natural selection, studying the arrival of color in our universe and as a fulcrum for philosophy, DeSalle's brilliant A Natural History of Color establishes that an understanding of color on many different levels is at the heart of learning about nature, neurobiology, individualism, even a philosophy of existence. Color and a fine tuned understanding of it is vital to understanding ourselves and our consciousness.

This innovative plant-based color-guide includes twenty-five palettes with five hundred natural color swatches, providing inspiration for sustainable fashion, textiles, fine art, floral design, food, medicine, gardening, interior design, and other creative disciplines. Bring the healing power of forest bathing into your home with a palette of spruce cones, pine needles, and balsam branches. Move past Pantone and embrace the natural balance of a pollinator palette with Hopi sunflower, red poppy, echinacea, and scabiosa. Duerr complements the palettes with short essays that provide useful information. She connects the colors with particular landscapes, the restorative qualities of medicinal plants, common garden flora, lifestyle experiences, food and floral waste, and the ecological benefits of using organic materials to create colors. You may never view color--or your plants--the same way again.

Images of the nude human form are among the oldest art forms—from simple drawings, to grand statuary, to classic painting and contemporary photography, artists’ fascination with the human body has endured throughout time and across every form of creative expression.

When you look at an image, what do you see and feel? What do you want your audience to see and feel when they view your work? For over thirty years, Dr. Richard Zakia helped thousands of photographers hone in on their creative vision through the inspirational, informative text and images included in his classic book, Perception and Imaging. More than a step-by-step photography instruction manual, Perception and Imaging explores the fundamental act of photography – seeing – through a uniquely comprehensive combination of technique, history, visual perception, philosophy and psychology. No matter your level of technical skill, you can learn to think more clearly about what you wish to convey in your images. Fully revised to account for the unique influences and consequences of the digital revolution and online photosharing, John Suler newly addresses digital impermanence, sensory and cognitive overload, and the selfie, and their effects on perception. Additional coverage also includes microexpressions, Rorschach inkblots and subliminal reactions, transference, and synectics

This book is a theoretical examination of the relationship between the face, identity, photography, and temporality, focusing on the temporal episteme of selfie practice. Claire Raymond investigates how the selfie's involvement with time and self emerges from capitalist ideologies of identity and time. The book leverages theories from Katharina Pistor, Jacques Lacan, Rögnvaldur Ingthorsson, and Hans Belting to explore the ways in which the selfie imposes a dominant ideology on subjectivity by manipulating the affect of time. The selfie is understood in contrast to the self-portrait. Artists discussed include James Tylor, Shelley Niro, Ellen Carey, Graham MacIndoe, and LaToya Ruby Frazier.

A comprehensive illustrated exploration of the fascinating science of color   Arielle and Joann Eckstut, authors of The Secret Language of Color, offer a thorough, readable, and highly visual exploration of the science of color. Organized by 50 of the most essential questions about color across a variety of fields--physics, chemistry, biology, technology, and psychology--this book examines how and why we see color; how color relates to light; what the real primary colors are; how biology, language, and culture affect the colors that we see; and much more. Full of clear and elegant infographics, What Is Color? is a must-have for artists and designers, scientists, students, and decorators, and anyone else whose work or play involves color.  

Learn to master the unique challenges of black and white photography, and create high-quality, beautiful images! In this newly revised and expanded classic guide to black and white photography, renowned photographer Harold Davis breaks through the mystery of digital monochrome. Using more than 200 of his own stunning fully-captioned monochromatic images to illustrate, Davis walks you through the visual ideas that work well with black and white. He shares the technical approaches that you can use to create high-quality monochromatic photos. With Creative Black & White you'll discover a deeper appreciation for what you can accomplish when taking portraits, landscapes, night photos, close-ups, and more. This book provides both inspiration and technical instruction. You may never photograph the world in quite the same way again! Learn to see and think in black and white: * Convert RAW files to black and white * Use color information to create black and white photos in Lightroom and Photoshop * Create monochromatic images using multi-RAW processing and HDR * Learn how to apply solarization, tinting, toning, and other special effects * Complete exposure data and the story behind every photo Find inspiration and instruction for your journey with black and white photography with Creative Black & White. 

Learn Industry-Standard Best Practices and Techniques to Get the Best Out of the Latest Version of Lightroom Classic

Discover the full creative and scientific potential of plant photography. This practical book explains how to take stunning, professional photos of plants in every guise. It introduces new subjects that have previously been largely ignored, and explains how to develop your technical and aesthetic photographic skills to take reliably impressive shots. With over 250 breath-taking photos taken around the world, it covers both location photography as well as the controlled conditions of the studio, and shows how to use both natural and artificial light. This inspiring book pushes the horizons of plant photography for today's photographer, embracing the latest technology and ideas, so you can take the best photos competently and confidently.

The fastest, easiest, most comprehensive way to learn Adobe Photoshop Lightroom Classic  Classroom in a Book®, the best-selling series of hands-on software training workbooks, offers what no other book or training program does-an official training series from Adobe, developed with the support of Adobe product experts. Adobe Photoshop Lightroom Classic Classroom in a Book contains lessons that cover the basics and beyond, providing countless tips and techniques to help you become more productive with the program. You can follow the book from start to finish or choose only those lessons that interest you. When you're looking for inspiration you can peruse the Artist Spotlights sections, which highlight industry leaders and their work. Purchasing this book includes valuable online extras. Follow the instructions in the book's "Getting Started" section to unlock access to: Downloadable lesson files you need to work through the projects in the book Web Edition containing the complete text of the book, interactive quizzes, and videos that walk you through the lessons step by step What you need to use this book: Adobe Photoshop Lightroom Classic software, for either Windows or macOS. (Software not included.) Note: Classroom in a Book does not replace the documentation, support, updates, or any other benefits of being a registered owner of Adobe Photoshop Lightroom Classic software.

An at-your-fingertips reference to the best and most useful keyboard shortcuts for Adobe Lightroom Classic and Adobe Photoshop so you can work quickly and efficiently in the premiere software for photographers! Designed for photographers who haven't memorized all the best keyboard shortcuts for Adobe Lightroom Classic and Photoshop, this handy and ultra-portable quick reference Pocket Guide helps you find what you need fast. Take it on the go, or leave it right next to your computer where you do all your post-processing to perfect your images after the shoot. * Organized so you can quickly find what you need * Features more than 450 keyboard shortcuts * Includes dedicated sections of the 20 most popular shortcuts for Lightroom and Photoshop that will significantly speed up your workflow * Shows you how to customize keyboard shortcuts for your own needs or reset to their defaults * Works for both Windows and Mac users

Lights, Camera, Action is a beginner's guide on how to overcome camera shyness, record videos, and build your digital presence. This book will help you feel comfortable when the recording light is on. Learn to relay your ideas from your mind to the world! Use the camera and make it your best friend. In this Book, You Will Learn: Camera shyness exists How to practice effectively in order to overcome camera shyness. Different methods in order to brainstorm topics to speak about How to add nuanced to your ideas. Proper camera etiquette to improve your delivery, The power of posture. Why you should start a private YouTube channel. The importance of watching film.

Want to expand and continue to expand your photo-editing knowledge base? This is the perfect series of publications for you, the smart-thinking photographer and photo-editor. Ensure that you continue to learn how to improve and keep improving both your photography and photo editing skills! Adobe Photoshop Lightroom is a must-have program for photographers both amateur and professional. It's vast range of features and added extras are head and shoulders above the competition; but despite its expansive image editing capabilities, it's still a friendly and easy to use program. There's so much here to sink your teeth into each and every issue! So with the help of this series of guides you will unleash the power of Lightroom and your imagination to create spectacular photos.

This book explores a spectrum of contemporary photographic practices across the fields of image-making, curating, archiving, teaching, community development and activism that have envisioned photography as ontologically and ethically collaborative. By looking specifically into the contexts where collaborative projects are produced and shown, and into the dialogical relation to the people they engage with -in hospitals, in prisons, in working-class neighbourhoods, with indigenous people, refugees, women, persons experiencing homelessness, young people- the contributions from practitioners, scholars, and curators show participatory practices to create the conditions for building new subjectivities, or making visible a multiplicity of identities, thus opening up a new politics of visibility. Therefore, this book specifically addresses the political, counter-cultural dimension of collaborative projects, but also their subversiveness in relation to dominant practices within the field ofphotography: this includes a reinvention of the position of the photographer -in turns facilitator or project leader- of curating and exhibition models, of archiving methodologies, of photographic education and of market practices. ​

This book can serve as a missing guide for technical features of digital photography that many enthusiasts are unaware of or remain bewildered about. An interesting example is that cameras with sensor sizes differing by a factor of three or four can have the same size resolution. The advantages of sensors -- found in larger and more expensive cameras -- are elucidated to readers. Another example is the explanation to why the depth of field increases as the lens aperture becomes smaller. The transition from diffraction-limited to sensor-limited resolution is also discussed. Through these examples, one discovers that the optics of practical, thick compound lenses can be understood using the formulas for the more familiar thin lenses.The book further expounds on procedures that are necessary to obtain true color images. For example, CMOS (complementary metal oxide semiconductor) sensors are equipped with color filters such that the intensity of the red, green and blue colors are recorded separately. Since the colors must be combined for print and digital displays, the separate colors recorded in the camera must somehow be merged. This process known as demosaicing is vividly explained. In fact, the technology for defining colors is a separate issue that is also treated in this book.Readers will learn that both our vision and computer displays respond in a nonlinear fashion that requires an operation known as gamma mapping, which is built into all monitors. An important takeaway for camera and photography enthusiasts is that in order to avoid moiré effects in certain types of photographs, most cameras have an anti-aliasing filter that has the unfortunate effect of smearing the resolution. This filter can, however, be removed in certain high-end cameras.

Click your way to stunning digital images with this thorough resource!  With the six mini-guides in Digital SLR Photography All-in-One For Dummies, you've got the six ingredients you need to cook up some fantastic photos. This book will help you make friends with your dSLR whether it's the latest model or an older hand-me-down. Together, you'll find the perfect angles, exposure, and lighting to capture magical images.  It wouldn't be digital photography without a bit of tech--SD cards, file transfers, resolution, and a few other things you might have never encountered before you picked up a dSLR. With this book, you can become a camera-wrangler extraordinaire, getting your shots and using digital editing tools to help them look their best. Now you have the tools you need to start building your portfolio--including some friendly advice on which images to include! Get out there and get shooting!  Explore your camera's features and settings, then pick the perfect lenses for your photography style  Learn how to make beautiful images by controlling the key components of exposure -- aperture, shutter speed, and ISO settings  Light your shots perfectly with or without a flash or other lighting equipment  Use digital tools to make your photos shine and create an outstanding portfolio  Upgrading to a digital SLR is a sign that you're serious about becoming a better photographer. Let this chummy Dummies guide, well, guide you as you become an image maker! 

Research indicates that 75 to 90 percent of classroom learning occurs through the visual system, making visual literacy a key component of information literacy and of critical thinking--a requirement throughout the Common Core standards. It's no surprise then that visual literacy is increasingly recognized as a competency that should be part of every student's skill set. Fortunately, this critical skill can be incorporated into existing curriculum, and this book shows you how to do just that. Written for K-12 classroom teachers and librarians, this all-you-need-to-know volume discusses the importance of visual literacy in education and examines how it helps address current learning standards. The book shows you how to use photography and digital images to cultivate critical thinking, inquiry, and information literacy; provides examples of the use of photographic images in the classroom and in "real life"; and addresses how students can be ethical practitioners in a digital world. In addition, the book includes sample lessons you can easily implement, regardless of your level of technical and photographic expertise. A resource list of photo editing, curation, and museum sites is included.